After a few short years of operations, Al Faris Al Arabi Trading Company achieved national trade coverage throughout the Saudi trade channels. The company currently has 5 full fledged branches in the major cities of the Kingdom, in addition to 7 satellite branches covering the rest of the country with sales and support staff.
5 Full fledge branches:
7 Satellite branches:
All branches are well equipped with a modern frozen, chilled, and normal storage capacity with the necessary delivery fleet to reach all its customers with their needs on timely basis. Sales and merchandising staff cover all trade segments on regular basis which include: Wholesale, Retail (Hypermarkets, Supermarkets, Self Service) and Foodservice (Hotels, Restaurants, Catering Companies, Bakeries).
Managed by experienced and professional personnel, the company’s brands have become leaders in their respective categories. Under Baidar brand, it has built a national franchise for key food items such as:
The company also owns the "Zarifa" brand which consists of a number of cheese items: Akawi, Kashkaval, and Mozzarella. In addition to the “Morel” brand that consists of canned vegetable and fruits range.
The company is also the sole agent and distributor in Saudi Arabia for key international brands which include:
All company products are available in both consumer and catering sizes to satisfy customer needs and preferences.
The company continues with its objectives of expanding its products range to supply diverse and high quality and competitively priced items, providing the Saudi Arabian consumer with an important part of his food item needs.